Privacy Policy

Short version: your plan data is used only to run your plan and verify the money-back guarantee. Meal photos are stored only on your phone and are shared with our AI provider only when you ask for an AI estimate. We never sell your data or show ads.

This policy explains what the Prime Weight & Vitality app ("Prime", "we", "us") collects, why, and the choices you have. Questions? Email primeweight.support@gmail.com.

What we collect

• Profile details you enter: first name, sex, age, height, starting weight, activity level, activity interests and weight-loss goal.
• Plan activity: logged meals (description and calorie estimates), food-log declarations, weigh-ins, activity tasks, daily scores and the time each day was closed.
• Account details: if you sign in with Apple or Google, we receive an account identifier and, where you allow it, your email address and name.
• Purchase details: which plan you bought and the App Store transaction identifier. Apple handles payment; we never see your card details.

Meal photos

Meal photos are saved only on your device and are never uploaded to our servers or backed up by us. When you use AI meal logging, and only after you agree in the app, the photo, description and meal details you submit are sent securely to Anthropic's Claude AI model (through our AI gateway provider) solely to estimate calories, and the result is returned to the app. The same applies to the activity description and duration you submit for AI activity estimates. Your name, email and account ID are not included. We don't keep a copy of the photo.

How we use your data

• To calculate your calorie target, daily points and plan timeline.
• To back up your plan and restore it when you sign in on a new device.
• To track progress toward the weight milestones you've purchased.
• To unlock Pro features you paid for, and to answer support requests.

We do not sell your data, use it for advertising, or share it with data brokers.

Service providers

We rely on a few providers who process data only on our behalf:

• Apple – App Store payments and Sign in with Apple.
• Google – Sign in with Google, if you choose it.
• RevenueCat – manages subscription and purchase status.
• Cloud hosting – stores your synced plan data.
• Anthropic (Claude AI), via our AI gateway provider – produces meal and activity calorie estimates from the photos and descriptions you choose to submit.

Health information

Weight, calorie and activity information is sensitive. We use it only to run your plan and the guarantee, protect it in transit with encryption, and never use it for marketing.

Retention and deletion

We keep your synced data while your account is active. You can delete your account and all synced data at any time in the app under Profile → Delete account & all data. This removes your data, including your Prime account record, from our servers and your device. To also remove Prime's sign-in access, open iPhone Settings → your name → Sign in with Apple (or your Google Account → Security → Third-party connections) and stop using it with Prime. If you've made a money-back claim, we may keep the minimum records needed to process it and meet legal or tax obligations.

Your rights

Depending on where you live, you may have the right to access, correct, export or delete your personal data, or object to how it's used. Email primeweight.support@gmail.com and we'll respond within 30 days.

U.S. state privacy rights

Residents of California and other U.S. states with privacy laws (such as Colorado, Connecticut, Virginia, Texas and Washington) may have the right to know what personal data we hold, request a copy, correct or delete it, and opt out of its sale or use for targeted advertising. We do not sell or share personal data for advertising, so there is nothing to opt out of. We won't treat you differently for exercising these rights. To make a request, email primeweight.support@gmail.com; we may ask you to confirm you own the account.

California privacy notice

If you live in California, the California Consumer Privacy Act (as amended by the CPRA) gives you these rights:

• Categories we collect: identifiers (name, email, account ID), commercial information (purchases), and sensitive personal information about health (weight, food intake and activity), all from you directly through the app.
• Purpose: the uses listed under "How we use your data" above. We use sensitive information only to provide the service you asked for, so the right to limit its use isn't needed.
• Sale and sharing: we have not sold or shared personal information for cross-context behavioral advertising in the past 12 months, and we don't do so knowingly for anyone under 16.
• Your rights: to know, access, correct and delete your personal information, and not to be treated differently for using these rights. You may use an authorized agent to make a request.
• Shine the Light (Civil Code §1798.83): we do not share personal information with third parties for their own direct marketing.
• Do Not Track: Prime does not track you across other apps or websites, so we don't respond differently to Do Not Track or Global Privacy Control signals; nothing is sold or shared either way.

To make a request, email primeweight.support@gmail.com. We'll confirm within 10 business days and respond within 45 days.

Data location

Your data is processed and stored in the United States.

Age requirement

Prime is intended for adults 18 and older. We do not knowingly collect data from anyone under 18, including children under 13 as defined by the U.S. Children's Online Privacy Protection Act (COPPA). If you believe a minor has used Prime, email us and we'll delete the data.

Changes

If we make material changes to this policy, we'll update the date above and let you know in the app.